The Janitorial Agency- The Importance of Exclusive Territories

Giving a Franchisee Room to Grow

The business world many times is a take – no – prisoners arena where companies that can’t compete effectively close rather quickly. This is particularly true in the janitorial industry, where approximately 94%  of the companies go out of business in their first year. That is an incredibly sobering statistic and can cause a number of aspiring business owners to think twice. If a second thought is recommended then it should be whether or not to be part of a franchise. Having exclusive territory is a strong reason to consider a franchise option.

Room to breathe and a chance for collaboration

A franchise will provide a new business owner with exclusive territory. What this means is that the franchisee is given an area where no other member of the franchise is allowed to market or operate. It can be a geographical area determined by a ZIP Code or some other form of boundary. In any event, it allows for some room to breathe.

The parent franchise determines the exclusive territory and decides if it has a sufficient number of potential customers and clients for the franchisee to be successful. That person then is able to use whatever marketing and advertising tools he or she has at hand to develop that predetermined market. The new business owner also takes advantage of any services provided by the parent company and hopefully will be able to survive any competition that may be there. An exclusive territory compels the new business owner to focus on a given area rather than trying to spread out all over everywhere. The consequence is a better understanding of the local market and that is an ingredient for long-term success.

One of the best features of the exclusive territory is that all the franchisees are made to feel they are part of a family. Because they are not in competition against each other, franchisees can share information back and forth and that is something that the parent company encourages through meetings and conventions. Such communication is vitally important for any entrepreneur who is entering into the market.

The Janitorial Agency Advantage

TheJanitorial Agency (TJA) recognizes the importance of exclusive territories and has that as part of a package offered to any franchise owner. What is important about an exclusive territory offered by TJA is that it is in the business market and the whole residential market is not emphasized, allowing a franchisee to make greater profit from commercial contracts. In fact, a master franchisee has the opportunity of working with clients already established through the Janitorial Agency Franchise Systems Support system. This is in addition to the 24 to 1 Advantage offered by TJA in an effort to assure as great a success as possible for anyone who wants to be a part of the franchise family. There’s also the ability to get in touch with other TJA sponsored franchises to learn more about how to keep the business humming.

Success is never guaranteed in the business world. It takes a lot to get to the top and every bit of help is important. Exclusive territory is definitely an advantage for anyone starting out, and that is one of the reasons why a franchise relationship is often advantageous. TheJanitorial Agency provides franchise owners with territories that have solid potential, and at the same time offers the kind of Backup support that produces winners. These are all part of the reason why TJA franchises are so successful in the janitorial industry.