No one
buys something unknown
The
owner of a brand-new business moves out into the unknown market as a mysterious
entity. Family and friends may know of the service or product provided, but
that may be all an entrepreneur has. Success requires a great deal of marketing
to get the word out about what is being made available to the consumer. This
could take up an awful lot of time but it is essential for survival.
Making
a presence known
A startup commercial cleaning company ordinarily operates on
a shoestring budget and the owner has to be persistent and innovative. Networks
have to be established throughout the area, and prospective customers need to
be alerted to what is being offered. An entrepreneur can take advantage of
social media networks but the same is available for his or her competitors. The
commercial cleaning industry is a very tough market with a very high percentage
of failure. Worst of all, an entrepreneur may be using the wrong marketing
strategies. The sheer amount of time taken away from other necessary
activities, as well as the real possibility of serious mistakes being made are
primary reasons why a person should consider being part of a franchise.
A franchisor will charge a fee but in return the franchisee
will get badly needed marketing assistance, and advice on how to best generate
opportunities. Franchises will also assign exclusive territories so that an
entrepreneur does not have to worry about additional competition. Indeed, the
value of the marketing assistance more than compensates for any fee charged by
the franchisor.
Superior marketing assistance
Janitorial Agency (TJA) takes great pride in the
marketing assistance it provides to all franchisees. We aggressively help those
who partner with us through our contract
acquisitions department, which actively helps source
possible clients without demanding that the entrepreneur surrender his or her
independence. The commercial cleaning company belongs to that person and TJA
respects that. Using the TJA 5 to 1 advantage in conjunction with our
revenue enhancing 24 to 1 advantage, anyone who works with TJA is going to see
results in rapid order. It goes without saying that referrals received at the
Home Office are sent to the attention of companies that are within the TJA
franchise network. Our entrepreneur programs are designed to help develop
successful marketing strategies that produce desired revenue streams in short
periods of time. TJA wants every franchise owner to be successful and realize
the business independence he or she has dreamed of getting. We go the distance
to make that happen.
It is a tough environment in the business world and it’s
hard to take on the competition all alone. There is no reason for that to
happen and if a person enters into a franchise relationship with TJA, the
market is an easier place to maneuver. The marketing strategies and ideas
developed by TJA have stood the test of time and has shown the kind of results
anticipated. An entrepreneur working within an exclusive territory provided by
TJA will quickly notice business picking up because the word has gotten out.
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